Major new marketplace event Play Now Melbourne has been launched by Creative Industries Minister Steve Dimopoulos and is set to connect local developers and studios with international games heavyweights.
Australian game developers are invited to apply to be part of the event where they can pitch their games to international publishers, platform holders and decision makers with the aim of securing career-changing deals and selling their games on the global market.
Play Now Melbourne is being delivered by VicScreen and will be part of an action-packed Melbourne International Games Week this October, with games industry leaders from around the world converging in Melbourne.
Leading global publishers and platform holders such as Kepler Interactive and Meta are already confirmed to attend the market, with more announcements to come.
In recent years, Victorian-made games such as Cult of the Lamb and Kinder World have taken the global games industry by storm, and Play Melbourne will help our next slate of games level up.
Play Now Melbourne adds a local post to the calendar of international games industry trade events, including GamesCom in Cologne, Germany and the Game Developers Conference in San Francisco, and will support Australian developers to build international relationships without leaving home.
Created by the Victorian Government and curated by Creative Victoria, Melbourne International Games Week runs from September 30 to October 8.
Play Now Melbourne will be held on October 5 and adds to the range of industry conferences, awards, showcases and public events.
Expressions of interest are now open for Australian developers who are seeking a career.
For more information, visit vicscreen.vic.gov.au/playnow
