A free online workshop will be available for small business owners in Kyabram to help them strategically plan digital initiatives, identify and respond to business risks and implement resilience strategies.
Optus, along with business training experts Dynamic Uplift, is implementing the initiative for more than 800,000 small businesses nationwide. The FutureFit workshop will be available online to ensure access for all regional small businesses.
“Through listening to our customers across Victoria, we know that digital capability ‒ and keeping up to date as it rapidly changes ‒ is one of the key issues that small businesses face,” Optus small business vice-president Emma Jensen said.
“We felt there was a real opportunity for Optus to add value by offering a solution to help educate small businesses and reimagine their own digital strategy.
“The FutureFit workshops will enable small businesses in Victoria to better understand and leverage technology such as AI, social media, digital marketing tools and website development, with the goal of making their business more resilient in a digital age.”
The interactive workshops will cover several topics, including:
- Putting digital in context ‒ understanding why it’s critical for every business.
- How to better leverage artificial intelligence and the right apps.
- Understanding what ‘digital’ could mean for your business, customers and partners.
- Evaluating your current digital capability and competitive position.
- Planning and implementing your digital strategy.
The FutureFit workshop will be held online on Thursday, April 18, from 10am to 4pm. Small business owners interested in attending are invited to register online at www.optus.com.au/business/futurefit
